Specialist training company Parallel Project Training, based in Reading, has grown in the 3 years since it was formed to dominate the Google search engine rankings for their niche market and seen their turnover increase 10-fold in that time to nearly three-quarters of a million pounds. The company has grown successfully in a time of general economic downturn by leveraging the power and reach of the internet and by embracing new forms of connecting with potential clients through social media.
The company’s founders have seized the opportunity to use online marketing techniques and social media to promote their training courses and interact with customers in order to establish a community of professional project managers at all levels. Naturally the company uses contemporary methods of delivering their project management training such as podcasts and e-learning but their success has been underpinned by professional face-to-face training and workshops across the UK.
Paul Naybour, Business Development Director of Parallel Project Training, remarked “Project Managers are always busy so we understood the need for a flexible approach to learning and a range of study options that would suit the diverse requirements of project managers at different stages of their careers. By offering remote training solutions that can be studied at a time and place to suit the individual we have been able to help a wider group of project managers to achieve professional qualifications. This flexibility and wide range of learning materials have been a significant factor in our success but so too has the depth of experience of our trainers and, of course, the importance of good value in the current economic climate.”
Parallel’s flexible approach to delivering project management training includes tailoring courses to the particular needs of corporate clients and offering training either in-house or at its own London and Reading training centres. They offer businesses and individuals training in all of the major recognised project management methodologies including APMP, PRINCE2 and PMP and have developed a reputation for a very high pass rate of over 95% amongst its course attendees in professional project management examinations.